White Gold vs Platinum And Other Types Of Gold

by DMNDS | Last Updated: February 27, 2020

White Gold vs Yellow Gold vs Rose Gold vs Platinum – which will it be?

At DMNDS, we understand that choosing the right composite for your jewelry can be difficult. In order to solve this problem, we decided to help you narrow down your decision by writing this in-depth article comparing the most popular metals used.

Jewelers have always had access to the widest array of astounding metals, which would often be used for the same purpose. Wedding bands, engagement rings, earrings, and other accessories can all be made from different materials. There is no limit.

But there are a trusty few that always take the lead.

At A Glance

Rose gold is affordable but rare, looks great in the sun and is always trending.

Yellow gold goes well with most skin tones, easy to maintain and is hypoallergenic.

White gold is durable, cheap and matches well with fair skin tones.

Platinum is the most durable, most expensive and most luxurious of the metals.

White Gold – Shine Your Light On Me

White gold is one of the most distinct and attractive gold alloys available, especially if you are looking to have your jewelry stand out in the midst of summertime. The special combination of metals is very reflective – so make sure to wear your sunglasses.

The alloy comes in a variety of Karat weights, such as – 24K, 18K, 14K, and 10K. A “Karat” is an identifier measuring the quality and fineness of precious metals, gems, and stones.

The gold itself is a combination alloy of a variety of white metals, like silver, palladium, and nickel – mixed in with pure gold. In most cases, white gold is coated in rhodium, which is a chemically inert transition metal. But other metals are used with a selected ratio, dependent on the expected Karat weight.

The value of the gold is stringent upon the Karat weight and the actual amount of metal that was used during the creation of the jewelry piece. However, you can assume that you will pay extra for the design, specialist labor – so on and so forth.

The Case For White Gold


White gold


white gold

Yellow Gold – The King of Relationships

When it comes to relationships, yellow gold is king. It is the #1 material used for the creation process of most engagement rings and wedding bands.

In order to get the signature gold tint and retain the chemical integrity, pure gold is mixed with a range of other alloy metals, such as Copper and Zinc. When you ask somebody what color is gold – you’ll most likely hear that it is yellow.

Which further proves how widespread this type of gold really is.

Much like other types of gold, the higher the Karat weight, the higher the content of pure gold is. However, this is not without precedent. More gold = less durability. Therefore, a median of 14K or 18K is the best option for any sort of ring that requires some size or design manipulation.

The Case For Yellow Gold



Rose Gold – Fierce Like A Ruby

If you are looking to be trendy, receive compliments and save money – rose gold should be on your list of next purchases. Rose gold is pure gold mixed with silver and a range of copper alloys.

The combination of the three provides that signature reddish-tint that we all love to see on our phones and watches.

Beyond the color structure, the alloys that are used help strengthen and improve the durability of the material. The more copper used, the redder it gets which coincidentally equals increased durability.

Rose gold comes in a multitude of tones, ranging from light pinks to dark reds.

The Case For Rose Gold



Platinum – Hard As A Stone, More Expensive Than Gold

Platinum is the unique outlier metal. It has a negligible alloy mix and is naturally white like the frost. Visually, platinum and white gold are nearly identical.

And if you care to maintain and polish it using the appropriate methods, it shall retain its original integrity and luxury for many years to come.

In all cases, platinum is more expensive than any gold type. The pound for pound cost differs greatly. The price itself is stringent upon various factors, like the vendor, the quantity of platinum used and the design/style of jewelry.

Platinum tends to look the greatest with lighter skin tones. So if you are looking to buy some platinum jewelry, make sure to check out these pros and cons.

The Case For Platinum



The Frost Battle: White Gold vs Platinum

When it comes to platinum and white gold – we have established that they are identical in color. However, what we didn’t speak of is their composition.

If white gold consists of a primarily varying mixture of alloy metals, like copper, nickel, and zinc. Platinum, on the other hand, is always expected to consists of a 95%+ original composition with a negligible consistency of silver and rhodium.

Considering, the high density of original material – jewelry vendors raise the prices for platinum pieces, as large quantities of platinum are required for their initial creation.

A “Price” Comparison

At this point, you can safely presume that platinum is overall more expensive than white gold, despite their prices ranging within the same scale on a per gram basis.

But like most things in life, demand and supply determine the finite and final price for the metal used in the jewelry piece.

Is White Gold Worse Than Platinum?

Of course not. Unless you are one of the people who buy jewelry to go from pawnshop to pawnshop showing off how special they are.

Nonetheless, you should always keep in mind, that both metals are identical in color and primarily differ in the alloy composition.

If you really think about it, white gold is the clear winner.

As it is cheaper, it can be customized for durability and presents the same visual qualities that platinum does. Besides that, white gold does not require regular maintenance, which in the end only worsens the quality of the material, and prevents the retention of its original integrity.

The Crimson Battle: Red Gold vs Rose Gold vs Pink Gold

Red gold, rose gold and pink gold are practically the same, except for minor variability in composition, which is responsible for the degree to which the gold has a red tint.

As all of the “roses” are based on a 3/4 gold and 1/4 silver/copper alloy ratio. Depending on the percentage of silver and copper, the tint changes. If copper is dominant within the composite, the darker the gold tint becomes.

Mixing pure gold with silver and copper is also responsible for the increased durability and resistance to stress.

When purchasing a rose gold piece, you will find that vendors will often use the names interchangeably without precedence.

Rose is red. Red is rose. Pink is red. Rose is pink. You get the point.

Consider This Before You Make A Decision

Now hold on a second. As we have reviewed and compared the various types of gold and even platinum – we are far from done.

So before you go and make a decision that you might regret – read through this part and consider this:

Jewelry Type

As people, we are bound to have a preference. Jewelry is the most personal expression of our inner creativity. Considering that, we take care and put thought into choosing the right pieces.

As metal composites come with varying characteristics – it is important to consider the size, design, and color correspondence that will make your jewelry stand out.

Make jewelry your own – let it be a reminder of who you are, what you want to be and what you’ve always been. If you want to be bright and energetic, consider some color. If you want something more traditional, go with the whites.

Stone, Gem, Pearl Types

When choosing the right type of gold alloy or metal composite for your jewelry, you should also be thinking of the color and type of stones that you will be using.

Unless you want a simple and bland ring (which can also look astounding) – you probably want to use a couple of gems or stones.

A colorful selection of diamonds will always look best with the deeper yellow tints of gold. Whereas, very distinct stones will look the finest with the whites.

However, in the end – it is up to you. So mix and match until you are satisfied.


If you are an active person, you probably know that it is quite easy to forget about your jewelry in the first place.

If you are into sports or any strenuous activity that involves movement, you probably want to get a metal composite or gold alloy that is durable and resistant to stress.

Yellow gold is out of the question, as it is highly malleable and prone to poor longevity. You are better off with the gorgeous rose and white golds.


When choosing the right type of gold or metal composite for your jewelry, you are bound to spend some money.

In order to stay satisfied with your decision – it is always better to do the necessary research that will prevent you from being stuck with a bill for thousands of dollars.

The prices can vary depending on multiple factors, so make sure to check out our other educational articles.

Design and Style

If you are buying jewelry for yourself, you most likely want to stand out and others to notice. If that’s the case – you can never go wrong with the current trends. Rose gold composites are always in and are guaranteed to attract the attention of others.

But if trends don’t matter to you and you are a free soul – you’ll do just as well, if not better with lighter tones, such as the white golds or platinum.

Keep in mind – that it is important to consider the density of the composite, as that will have an effect on whether or not you can manipulate the material into a certain shape or form that you have in mind.

To Conclude

Choosing the right alloy mix and metal composite is certainly based on personal preference, styling options, and lifestyle. Nonetheless, it is most helpful to consider the upsides and downsides to each and every option, as they all differ in price, composition, and characteristics.

If platinum is practically identical to white gold in visual correspondence but is significantly more expensive – you should probably consider doing more research, in order to avoid underwhelming emotions.

In the end, if you are looking to spend money on jewelry – we recommend you use your budget on quality diamond stones [possible place for internal link] or colorful gems that will make any composite stand out.

If you are looking to customize a perfect jewelry piece, read through our series of articles that will give you an in-depth overview of making it a reality. Learn how to find the highest quality stones. Discover how to mix and match colors for optimal aesthetics. Establish your character and turn heads with competence in jewelry.